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Marketing & Branding your Food Product

September 10 @ 10:00 am - 11:00 am

Build a food brand that customers remember—and retailers want to carry.

In this free 60-minute online webinar, Amanda DeVries, Founder of Eye Candy Design, will share practical strategies for building a strong, market-ready food brand, from startup through scale.

You’ll learn how to:

  • Define your target customer and position your product
  • Develop a memorable visual identity and packaging
  • Build trust through effective brand storytelling
  • Use digital marketing to increase awareness and sales
  • Create a brand that can grow with your business

Your packaging, messaging, digital presence and customer experience all shape purchasing decisions. Understanding who your product is for—and communicating that clearly—is key to building awareness, loyalty and long-term sales.

About Amanda

Amanda DeVries is the Creative Director of Eye Candy Design, where she specializes in branding for food and beverage companies. With extensive experience helping producers develop visual identities and packaging that stand out in competitive markets, she brings a practical, strategic approach to brand development. Amanda works closely with entrepreneurs to clarify their target audience, refine their brand message, and create designs that perform across retail, market, and digital environments. Her expertise supports food businesses in building memorable, market-ready brands that drive customer recognition and growth.  

Details

Date:
September 10
Time:
10:00 am - 11:00 am
Website:
https://foodpreneuradvantage.ca/start-up-seminars/

Organizer

Foodpreneur Advantage
View Organizer Website