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How to Run Facebook and Instagram Ads Effectively
April 14, 2023 @ 10:30 am - 11:30 am
Meta Ads Manager: It is one of the most important Meta (Facebook & Instagram) tools a business owner or a marketer need to know. If you are only boosting your existing posts, this free webinar will help you get to the next level of advertising using Meta Ads Manager where you can create ads with different creatives, captions, and audiences.
This event is ideal for small-medium business owners and marketers.
On April 14 you will learn:
• how to run ads targeting your website and account visitors on Facebook and Instagram;
• how to run A/B tests, testing different visuals and text in your Facebook and Instagram ads without losing money.
After the webinar, you will feel more comfortable and confident with Meta Ads Manager.
About the trainer:
Jennifer has over 12 years of experience providing quality training on digital marketing and social media to businesses of all sizes. Using her degree in adult education, Jennifer goes beyond explaining the importance of social media and gives her clients the skills and confidence they need to attract and retain their target audience. She offers training on the major social media platforms and constantly researches the latest up-and-coming tools. In addition, Jennifer holds Mailchimp certifications in Introduction, email marketing, and email automation. She is a part-time instructor at St. Lawrence College in the Online & Continuing Education Department and a contributor to Social Media Today. Jennifer holds a Master’s in Education(2019), a Bachelor of Education–Adult Education (2013), and a Bachelor of Arts in Business & Economics (2007) and is Hootsuite Certified.
About the company:
Started by Jennifer Baker, an economics graduate, and digital marketing enthusiast, JBC was established in January 2012. It is a boutique digital marketing agency in Kingston, Ontario. The company has over a decade’s experience helping brands use the digital medium more effectively to achieve business goals. The team at JBC prioritizes your business’ needs to help give a voice that translates the brand story for its audiences. So, let’s talk about your business goals or challenges, and we will pave the digital way for you.